GEORGE NEWS - The George Municipality’s Strategic Growth and Development division hosted a Women’s Entrepreneurship Workshop at the on 20 April at the Workers Collection Point.
The aim of the workshop was to empower women entrepreneurs in the George Municipal area.
The focus was on entrepreneurship, business leadership and human resources for SMMEs, and created a platform for a local women entrepreneur to share her success story.
“With the anticipation of the City of George’s economic development growing rapidly in the coming years, it is critical that the municipality continues to create opportunities for all to flourish, including the empowerment of women,” said Deputy Director for Strategic Growth and Development Dr Kosie Haarhoff in his opening remarks.
The core functions of the municipal strategic growth and development are business support tools and guides, investment promotion, agriculture and rural development, enterprise development, support and capacitation on the informal sector and support to the formal sector.
“We aim to reduce poverty and stimulate greater social and economic progress, and the workshop is the premise of building a more stable and resilient community,” Haarhoff added.
Dr Kosie Haarhoff says the workshop is the premise of building a more stable and resilient community.
Karwynn Meyer of the Small Enterprise Development Agency (Seda) shared the importance of networking in a business environment. Seda is an agency of the Department of Small Business Development (DSBD). Seda provides non-financial support to small enterprises and co-operatives and its services include business information, business training, incubation, access to markets, technology assistance and marketing support.
Seda’s involvement in the workshop was fitting as its programmes and interventions prioritise SMMEs, co-operatives based in townships and rural areas, and those owned by women, youth, and persons with disabilities.
Seda aims to ensure that these SMMEs and co-operatives improve their competitiveness, the quality of products and the production processes.
A local entrepreneur, Myrtle Bartle, also addressed the attendees sharing her success stories with her range of businesses under her Playtime Productions enterprise.
The Women’s Entrepreneurship Workshop aimed to empower women entrepreneurs in the George Municipal area.
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