In a statement, the Stuttgart based automaker said it would instead be focusing on hybrid as well as electric technology, but that it would continue to look after the owners of diesel equipped Panamera, Cayenne and Macan models going ahead.

“Porsche is not demonising diesel. It is, and will remain, an important propulsion technology. We as a sports car manufacturer, however, for whom diesel has always played a secondary role, have come to the conclusion that we would like our future to be diesel-free. Naturally we will continue to look after our existing diesel customers with the professionalism they expect,” CEO Oliver Blume said.

According to the automaker, diesels accounted for 12% of its worldwide sales in 2017 as opposed to the 63% of hybrid Panameras in Europe during the same stage, with an additional factor being the lack of any oil burning model in its line-up since February this year. It also said that it expects every second new Porsche sold by 2025 to be either an electric or hybrid model.

“Our aim is to occupy the technological vanguard – we are intensifying our focus on the core of our brand while consistently aligning our company with the mobility of the future,” Bloom concluded.