INTERNATIONAL NEWS - A 14-year-old girl who as a child was the face of iconic Australian outback hat firm Akubra has taken her own life over online bullying, say her family.
In a Facebook post, the father of Amy "Dolly" Everett called for more awareness of bullying so his daughter's life "will not be wasted".
Akubra also expressed its condolences, issuing a call for all to "stand up" against any kind of bullying.
One in five children in Australia say they were bullied in the past year.
In his emotional Facebook post, written on Sunday, Dolly's father, Tick Everett, gave no details of the bullying, but said she had wanted to "escape the evil in this w orld".
He said he hoped the attention on Dolly's death last week might "help other precious lives from being lost".