GEORGE NEWS - In a recent talk to the finalists of the George Business Chamber's Entrepreneur programme, Marshall Grant, CEO of the Garden Route Innovation & Technology Hub, spoke about the digitally driven business and delved into the transformative power of technology for enhancing productivity.

Grant, who hails from Ohio in the US, discussed critical concepts such as digitisation and digitalisation, shedding light on their practical applications, such as converting analogue items to digital formats and streamlining business processes.

Additionally, he explored cutting-edge technologies such as e-commerce, the internet of things and artificial intelligence, demystifying their significance in today's digital landscape. 

Project manager Ingrid Cronje says Grant provides valuable guidance for businesses and individuals looking to harness the potential of technology for increased efficiency and innovation. 

"His insights will certainly add immense value to those who seek to embrace the benefits of a digitally driven business." 

The George edition of the Acsa-sponsored entrepreneur programme was launched in July.

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