The event is organised by Pink Trees for Pauline, a non-profit organisation.
Last year this event managed to raise R210 000 which helped fund organisations that provide essential services to people suffering from cancer in Graaff-Reinet and surrounding areas. This year the focus has expanded and already 40 towns around the country have taken up the challenge.
The goal is to sell thousands of meters of pink fabric at a minimum price of R20 per meter. The funds raised in a town will then be used within that area for addressing needs such as wheelchairs, wigs, transport of cancer patients, home nursing, feeding schemes and accommodation during treatment. The pink cloth will be available for sale at Cansa's office in Merriman Street, 'Coffee and More' in Meade Street and at the Mother Church office.
Pink Trees for Pauline was founded by Carol Ann van Jaarsveld who lost both her mother and grandmother to cancer. Adri van Nieuwenhuizen is a breast cancer survivor from George who is the managing director of Pink Trees for Pauline. Carol Ann van Jaarsveld and Dr Pam Kerr, an educational psychologist, are co-directors. The directors have challenged other towns to get involved and encourage anyone interested in starting a Pink Trees for Pauline initiative to contact them for more information.
Pink Trees for Pauline commitee picture. From left: Magda Geldenhuys, Marliza vd Berg, Drew de Kock, Adri van Nieuwenhuizen and Juanita Foster.
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